In the latest sign that massive natural gas fracker Chesapeake Energy is in deep trouble, the company has retained George Sard, the CEO of Sard Verbinnen. Sard was described as a “spinmeister of the apocalypse” by Portfolio magazine in April 2009, because he has worked as a PR consultant for so many high-profile clients in moments of utter, humiliating public collapse.
Chesapeake is in distinguished company. Sard’s clients have included the Madoff brothers (Ponzi scheme), Eliot Spitzer (prostitution), Martha Stewart (insider trading), former Lehman Brothers CEO Dick Fuld (Ponzi scheme), and AIG (Ponzi scheme). His firm was also on the scene during the Enron collapse – JPMorgan hired him to beat back accusations that the bank was complicit in the Enron fraud (it eventually paid $135 million to settle SEC charges).